One editing technique I used in I movie was the reverse tool which made my footage play in reverse. This was done to create a meaning that was to tell a story of his day - a secquence of events to get him to the bedroom, almost like he was telling the story of his day. This toll gave my video an eerie abstract effect to gain interest and make it different from the rest of the video. This was a very easy technique to do as all I needed to do was select the bit of footage and tick a box but the concept in general is quite abstract and therefore it was a risk whether to take this path or not.
Another tool I used was a drag bar which changed the speed of my footage. This was so that I could match the tempo of the song with my visuals, e.g. When hannah is dancing on the beach it was slowed down to match the tempo of the song. This was to compliment the music and keep that audience's feelings calm at this stage of the music video. Overall this was effective and made it looked professional, although according to my audience feedback one of them wasn't keen on the contrast between slow mo and normal speed footage which was slightly disappointing.
In one particular part of the track the violin was really emphasised at it sped up the tempo of the music so in which case I used a fast cut montage effect to make my visuals change on time with the beat of the violin. This was done to add an abstract concept to compliment the fact that he was feeling strange from drink and drugs and in a very light environment in the hospital. I wanted it to make the audience feel like the artist was trapped with this mental health issue and wanting to escape from it. I received a lot of comments about this particular section and I personally was very proud of it as I found it very difficult to get the change of visuals to match the tempo of the music. By creating this technique successfully it took a lot of time and concentration and therefore it proves that I was able to use this software to its best potential as I understood exactly what to do and how to do it which shows how my confidence and skills has progressed from foundation.
Towards the end of my music video the words of the chorus changed from 'today's the day I die' to 'today's the day of life' and therefore I felt like I needed to do something quite dramatically different to enhance the difference in emotion and therefore I used a wipe transition to make it look as though us as the audience was flicking the pages of a book to tell a story of his day. Generally this technique worked well as it was an original idea although there were a few limitations with the software in that I couldn't lengthen the transition as long as I wanted too. I felt that I really studied I movie well to know what was available for me to use, e.g. The wipe transitions. And this really paid of as this part of my music video was a great success
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